General Information
The following information provides a simple overview of what happens to your personal information when you visit our website. Personal data is any data that personally identifies you. Detailed information on data protection can be found in our Privacy Policy.
Who is responsible for the data collection on this website? The data processing on this website is carried out by the website operator. Its contact details can be found in the Imprint of this website
How do we collect your data?
Your data will be collected on the one hand, by telling us this. For example, this may be data that you enter in a contact form. Other data is collected automatically when visiting the website through our IT systems. These are above all technical data (eg Internet browser, operating system or time of the page request). The collection of this information is automatic as soon as you enter our website.
What do we use your data for?
Part of the data is collected to ensure a flawless provision of the website. Other data can be used to analyze your user behavior.
What rights do you have regarding your data?
You always have the right to obtain free information about origin, recipient and purpose of your stored personal data. You also have a right to request the correction, blocking or deletion of this data. For this purpose as well as for further questions about data protection you can contact us at any time at the address given in the Imprint. Furthermore, you have a right of appeal to the competent supervisory authority.
When visiting our website, your surfing behavior can be statistically evaluated. This happens above all with so-called analysis programs. The analysis of your surfing behavior is usually anonymous; the surfing behavior can not be traced back to you. You can object to this analysis or prevent it by not using certain tools. Details can be found in our privacy policy under the heading "Third-party modules and analysis tools".
You can object to this analysis. We will inform you about the possibilities of objection in this privacy policy.
The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.
If you use this website, various personal data will be collected. Personal information is information that personally identifies you. This Privacy Policy explains what information we collect and what we use it for. It also explains how and for what purpose this happens.
e point out that the data transmission in the Internet (eg in the communication by E-Mail) can exhibit security gaps. A complete protection of the data from access by third parties is not possible.
The responsible office for data processing on this website is:
Illumination Design
Email: contact@illuminationdesign.com.au
Responsible body is the natural or legal person who, alone or in concert with others, decides on the purposes and means of processing personal data (eg names, e-mail addresses, etc.).
Many data processing operations are only possible with your express consent. You can revoke an already given consent at any time. An informal message by e-mail to us is sufficient. The legality of the data processing carried out until the revocation remains unaffected by the revocation.
In the case of violations of data protection law, the person concerned has the right of appeal to the competent supervisory authority. The competent supervisory authority in matters of data protection law is the state data protection officer of the federal state in which our company is based. A list of the data protection officers as well as their contact data can be taken from the following link: https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html
You have the right to have data that we process on the basis of your consent or in fulfillment of a contract, in itself or to a third party in a standard, machine-readable format. If you require the direct transfer of the data to another person in charge, this will only be done to the extent technically feasible.
This site uses, for security reasons and to protect the transmission of confidential content, such as orders or requests that you send to us as a site operator, an SSL or. TLS encryption. An encrypted connection is indicated by the browser's address bar changing from "http: //" to "https: //" and the lock icon in your browser bar.
If SSL or TLS encryption is enabled, the data you submit to us can not be read by third parties.
If, after the conclusion of a fee-based contract, there is an obligation to send us your payment data (eg account number for direct debit authorization), this data will be required for payment processing.
Payment transactions via the common means of payment (Visa / MasterCard, direct debit) are made exclusively via an encrypted SSL or TLS connection. An encrypted connection is indicated by the browser's address bar changing from "http: //" to "https: //" and the lock icon in your browser bar.
In the case of encrypted communication, your payment details that you send to us can not be read by third parties.
Within the scope of the applicable legal provisions, you have the right at any time to provide free information about your stored personal data, their origin and recipient and the purpose of the data processing and, if necessary, a right to correct, block or delete this data. For further information on personal data, please contact us at any time at the address given in the imprint.
The use of contact data published in the context of the imprint obligation for the purpose of sending unsolicited advertising and information materials is hereby rejected. The operators of the pages expressly reserve the right to take legal action in the event of the unsolicited sending of advertising information, such as spam e-mails.
The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us.
These are:
There is no merge of this data with other data sources. The basis for data processing is Art. 6 para. 1 lit. b DSGVO, which allows the processing of data for the performance of a contract or pre-contractual measures.
If you send us inquiries via the contact form, your details from the inquiry form, including the contact details you provided there, will be stored in order to process the request and in case of follow-up questions. We will not share this information without your consent.
The processing of the data entered into the contact form takes place exclusively on the basis of your consent (Art. 6 (1) lit. DSGVO). You can revoke this consent at any time. An informal message by e-mail to us is sufficient. The legality of the data processing operations carried out until the revocation remains unaffected by the revocation.
The data entered by you in the contact form remains with us until you ask us to delete, revoke your consent to the storage or the purpose for the data storage is omitted (eg after completion of your request). Mandatory statutory provisions - especially retention periods - remain unaffected.
Data processing operations remain unaffected by the cancellation.
We collect, process and use personal data only insofar as they are necessary for the establishment, content or modification of the legal relationship (inventory data). This is done on the basis of Art. 6 para. 1 lit. b DSGVO, which allows the processing of data for the performance of a contract or precontractual measures. We only collect, process and use personal data on the use of our Internet pages (user data) insofar as this is necessary in order to enable or charge the user for the use of the service.
The collected customer data will be deleted after completion of the order or termination of the business relationship. Legal retention periods remain unaffected.
We only transfer personal data to third parties if this is necessary in the course of the contract, for example to the bank responsible for the processing of payments.
A further transmission of the data does not take place or only if you have expressly consented to the transmission. A transfer of your data to third parties without explicit consent, such as for advertising purposes, does not occur.
The basis for data processing is Art. 6 para. 1 lit. b DSGVO, which allows the processing of data for the performance of a contract or precontractual measures.
On our pages plugins of the social network Facebook, provider Facebook Inc., 1 Hacker Way, Menlo Park, California 94025, USA, are integrated. The Facebook plugins can be recognized by the Facebook logo or the "Like-Button" ("Like") on our site. An overview of the Facebook plugins can be found here: https://developers.facebook.com/docs/plugins/, When you visit our pages, the plugin establishes a direct connection between your browser and the Facebook server. Facebook receives the information that you have visited our site with your IP address. If you click on the Facebook "Like-Button" while you are logged into your Facebook account, you can link the contents of our pages to your Facebook profile. As a result, Facebook can assign the visit to our pages to your user account. We point out that we as the provider of the pages are not aware of the content of the data transmitted and their use by Facebook. For more information, please refer to the Facebook Privacy Policy at https://de-de.facebook.com/policy.php, If you do not want Facebook to associate your visit to our pages with your Facebook user account, please log out of your Facebook user account.
Our website uses plugins from the Google-powered YouTube page. Site operator is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. If you visit any of our YouTube plug-in-enabled sites, you will be connected to the servers of YouTube. It tells the YouTube server which of our pages you've visited. If you are logged in to your YouTube account, YouTube will allow you to associate your browsing behavior directly with your personal profile. You can prevent this by logging out of your YouTube account. The use of YouTube is in the interest of an attractive presentation of our online offers. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f DSGVO. For more information about how to handle user information, please refer to the YouTube Privacy Policy at https://www.google.com/intl/en/policies/privacy.
Functions of the service Instagram are integrated on our sides. These features are provided by Instagram Inc., 1601 Willow Road, Menlo Park, CA 94025, United States.
If you are logged in to your Instagram account, you can link the contents of our pages to your Instagram profile by clicking on the Instagram button. This allows Instagram to associate the visit of our pages with your user account. We point out that we as the provider of the pages do not receive any knowledge of the content of the transmitted data and their use by Instagram.
For more information, see the Instagram Privacy Policy: https://instagram.com/about/legal/privacy/ .
Google Analytics
DThis website uses features of the web analytics service Google Analytics. Provider is Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA.
Google Analytics uses so-called "cookies". These are text files that are stored on your computer and that allow an analysis of the use of the website by you. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.
Google Analytics cookies are stored on the basis of Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.
Browser Plugin
You can prevent the storage of cookies by setting your browser software accordingly; however, we point out that in this case you may not be able to use all the functions of this website in full. In addition, you may prevent the collection by Google of the data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google by downloading the browser plug-in available under the following link and install: https://tools.google.com/dlpage/gaoptout?hl=en .
Opposition to data collection You can prevent Google Analytics from collecting your data by clicking on the following link. An opt-out cookie will be set to prevent your data from being collected on future visits to this site: disable Google Analytics. For more information on how to handle user data on Google Analytics, please refer to the Google Privacy Policy: https://support.google.com/analytics/answer/6004245?hl=de.
Google Analytics demographics This website uses Google Analytics demographics. As a result, reports can be produced that contain information on the age, gender and interests of the site visitors. These data are from interest-based advertising from Google and from third-party visitor data. This data can not be assigned to a specific person. You can disable this feature at any time through the ad settings in your Google Account, or generally prohibit the collection of your data by Google Analytics as described in the section "Opposition to data collection".
Our websites leverage the features of Google Analytics Remarketing with the cross-device capabilities of Google AdWords and DoubleClick. Provider is Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA.
This feature allows you to associate the advertising audiences created with Google Analytics Remarketing with the cross-device capabilities of Google AdWords and Google DoubleClick. In this way, interest-based, personalized advertising messages that were adapted to you depending on your previous usage and surfing behavior on one device (eg mobile phone) can also be displayed on another of your devices (eg tablet or PC).
Once you have given your consent, Google will associate your web and app browsing history with your Google Account for this purpose. That way, the same personalized advertising messages can appear on any device you sign in to with your Google Account.
To support this feature, Google Analytics collects Google-authenticated IDs of the users that are temporarily associated with our Google Analytics data to define and create audiences for cross-device ad promotion.
You can permanently opt out of cross-device remarketing / targeting by disabling personalized ads in your Google Account; follow this link: https://www.google.com/settings/ads/onweb/.
The aggregation of the collected data in your Google Account is based solely on your consent, which you can give or withdraw from Google (Article 6 (1) (a) GDPR). For data collection operations that are not merged into your Google Account (for example, because you do not have a Google Account or have objected to the merge), the collection of data is based on Art. 6 (1) lit. f DSGVO. The legitimate interest results from the fact that the website operator has an interest in the anonymous analysis of the website visitors for advertising purposes.
Weitergehende Informationen und die Datenschutzbestimmungen finden Sie in der Datenschutzerklärung von Google unter: For more information and privacy policy, see the Google Privacy Policy at https://www.google.com/policies/technologies/ads/ .
Our site uses Facebook's visitor action pixel for conversion measurement, Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA ("Facebook").
This way, the behavior of the site visitors can be tracked after they have been redirected to the provider's website by clicking on a Facebook ad. As a result, the effectiveness of Facebook advertisements for statistical and market research purposes can be evaluated and future advertising measures optimized.
The data collected is anonymous to us as the operator of this website, we can not draw conclusions about the identity of the users. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook data usage directive. As a result, Facebook can enable ads to be displayed on Facebook and outside of Facebook. This use of the data can not be influenced by us as the site operator. In the privacy policy of Facebook you will find more information on the protection of your privacy: https://www.facebook.com/about/privacy/.
You can also disable the remarketing Custom Audiences feature in the Ad Settings section at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen . You have to be logged in to Facebook. If you do not have a Facebook account, you can opt out of use-based advertising from Facebook on the European Interactive Digital Advertising Alliance website: http://www.youronlinechoices.com/preferentialmanagement/ .
If you wish to receive the newsletter offered on the website, we require an e-mail address from you, as well as information that allows us to verify that you are the owner of the e-mail address provided and that you agree to receive the newsletter , Further data are not collected or only on a voluntary basis. We use this data exclusively for the delivery of the requested information and do not pass it on to third parties.
The processing of the data entered into the newsletter registration form takes place exclusively on the basis of your consent (Art. 6 (1) lit. DSGVO). You can revoke your consent to the storage of data, the e-mail address and its use for sending the newsletter at any time, for example via the "unsubscribe" link in the newsletter. The legality of the already completed data processing operations remains unaffected by the revocation.
The data deposited with us for the purpose of obtaining the newsletter will be stored by us from the newsletter until your cancellation and will be deleted after cancellation of the newsletter. Data stored for other purposes with us (eg e-mail addresses for the members area) remain unaffected.
Our website uses plugins from the Google-powered YouTube page. Site operator is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.
If you visit any of our YouTube plug-in-enabled sites, you will be connected to the servers of YouTube. It tells the YouTube server which of our pages you've visited.
If you are logged in to your YouTube account, YouTube will allow you to associate your browsing behavior directly with your personal profile. You can prevent this by logging out of your YouTube account.
The use of YouTube is in the interest of an attractive presentation of our online offers. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f DSGVO.
For more information about how to handle user information, please refer to the YouTube Privacy Policy at https://www.google.com/intl/en/policies/privacy .
This site uses so-called web fonts provided by Google for the uniform representation of fonts. When you call up a page, your browser loads the required web fonts into your browser cache to correctly display texts and fonts.
To do this, the browser you use must connect to Google's servers. As a result, Google learns that our website has been accessed via your IP address. The use of Google Web Fonts is in the interest of a consistent and attractive presentation of our online services. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f DSGVO.
If your browser does not support web fonts, a default font will be used by your computer. More information about Google Web Fonts can be found at https://developers.google.com/fonts/faq and in Google's Privacy Policy: https://www.google.com/policies/privacy/ . Google: https://www.google.com/intl/en/policies/privacy/ .
Illumination Design
As a service provider we are responsible according to § 7 Abs.1 TMG for own contents on these sides according to the general laws. According to §§ 8 to 10 TMG, however, we as a service provider are not obliged to monitor transmitted or stored third-party information or to investigate circumstances that indicate an illegal activity. Obligations to remove or block the use of information under general law remain unaffected. However, liability in this regard is only possible from the moment of knowledge of a specific infringement. Upon notification of appropriate violations, we will remove this content immediately.
Our offer contains links to external websites of third parties on whose contents we have no influence. Therefore we can not assume any liability for these external contents. The content of the linked pages is always the responsibility of the respective provider or operator of the pages. The linked pages were checked for possible legal violations at the time of linking. Illegal content was not recognizable at the time of linking. However, a permanent content control of the linked pages is not reasonable without concrete evidence of a violation of law. Upon notification of violations, we will remove such links immediately.
The content and works on these pages created by the site operators are subject to German copyright law. The duplication, processing, distribution and any kind of exploitation outside the limits of copyright require the written consent of the respective author or creator. Downloads and copies of this site are for private, non-commercial use only. As far as the contents on this side were not created by the operator, the copyrights of third parties are considered. In particular contents of third parties are marked as such. Should you still be aware of a copyright infringement, we ask for a note. Upon notification of violations, we will remove such content immediately.


www.
Your Business
.com
Did you know that over two billion active Facebook users are exposed to digital marketing campaigns each month? Any day you wait to grow your Facebook page and become known to the public is a big blow to your business growth.
Imagine this scenario: There are two people, the first an old-school businessman, who refuses to adapt to the circumstances of the modern age and believes that he can attract new customers with old storylines and sales tactics.
The second, a bright, adaptable person who always adapts his business practices to modern times and wants to go with them.
Which of these two archetypes will be able to compete with his company in the market over the next few years, and who is slowly but surely going to bankrupt himself and his business and go bankrupt through his actions?
Certainly not the first, because those who do not keep up with the times will keep up with the times ...
We partner with entrepreneurs, freelancers, and co from around the world to increase their revenue through digital marketing on various social media platforms with effective content creation. In other words, we will create their own marketing campaign for them, paired with our case studies & successfully implement strategies, so that you can sit back and focus on the other aspects of your business. Work on your company and not in your company!
With just a click of the mouse you can adapt your business to the modern, digital age. Schedule a consultation with us to help you and show you the potential of a great social media marketing strategy.
Or just keep going and try to figure out the confusing world of social media platforms yourself. Keep struggling with technical terminology and wondering why your social media presence is not successful.
77.158
The golden age of television, radio and billboard advertising is long gone and no longer appropriate if your business is not Coca Cola or a giant company with a monthly 7-digit advertising budget. Of course, the opportunity to get there is still there if you manage to make your business grow in a significant way. But if this is not your goal, how can you successfully attract new customers interested in your product? How can you directly advertise and acquire your customers, if not via SMM (Social Media Marketing)?
Well, not at all.
In today's information saturation world, the world is moving faster than ever, and if you do not increase the pace, you'll be left behind faster than you can say, "Who has my money? "You have to target the World Wide Web, because most people spend their free time these days. Social media platforms such as Facebook, Instagram and Co. are the place where everything comes to a standstill and the individual can keep an eye on the intricacies. We offer them greater lead generation through carefully designed sales funnels that are created directly in the image of your target audience.
Do you sell the best mid-range cars in your city or are you a local restaurant with one of the best dishes and you want to establish yourself as the best restaurant in the city? Whatever your product is, we'll get the right customers for you, be it Petra, who needs a new car, Chris, who's looking for a new flat, or Paul, who desperately needs a good dentist.

The growing need of companies to promote themselves more often,
compared to ten years ago, is but a small reminder of the direction in which the economic collective of the global
market is moving.
We are experiencing a golden age of entrepreneurship in which never before have business opportunities now become feasible. All this, of course, is thanks to the internet and the inevitable digitization.
Local or global digital
marketing & the application of
Social Media Ads
In general, businesses around the world are looking for it, regardless of the industry in which they are located. However, online traffic is the real challenge that most owners face and ultimately fail.
Their complexity and changing algorithms coupled with the daily new technology brings most desperate quickly. Small businesses have realized that the "golden age" of SEO is over.
Ranking on the first page of Google or creating bids for ad delivery is now very expensive. As search engine marketing campaigns cost less than $ 100 a month, they now cost thousands.
It's just not worth much spending $ 1000 just to get Google up for a few days on the first page before the list drops you down and forces you to invest more than what your budget allows. However, the effectiveness of social media has increased and will only increase until the next big social platform revolution hits our doors.
Even though it initially looked like a big waste of time, with all this tweeting, bumping, pleasing and hashing, it turned out that these supposedly volatile actions can be very valuable to a business and have proven to be a viable platform for local businesses to win new customers.
This is all good news, but the entire process that needs to be done is very time-consuming for a company and, more than often, confusing because of the variety of options and strategies. There are many ways to screw up a Facebook campaign, and many companies are wasting 1000's of euros because they do not have the expertise to generate a successful ad on the virtual walls of Facebook and Co.
Since many clicks do not always generate a lot of sales and can be transferred to the corresponding areas, the integration of salefunnels and content is very important to avoid possible losses.
Here we come into play to help you and prevent you from failing. With today's tools, analytics and storytelling tactics, smaller companies can compete with digital ads with much larger ones, be it on Facebook, linked-in or other platforms. We are a qualified SMMA (Social Media Marketing Agency), which will not charge you for the enormous effort that a typical stationary marketing agency would cost you.
Contact us today and we will put your business at the center!
As with all our services, we want to work closely with our customers to build strong relationships and ensure that all work is done at the highest level.
1 We start with an initial assessment of your business. We'll find out which marketing strategy best suits your business and services, what you've tried on your own, and what platform is best for a successful campaign.
2 We will then send you an individual suggestion on how we can help you. Tailored to your digital ad campaign, including content creation and creation.
(The campaigns are fully managed and monitored weekly by us.)
3 Results and RIO (Return On Investment) are summarized in a spreadsheet and sent out at the end of each month. It tracks the likes of the page, the ad spend, and the return on the ads.
4 The content of our strategy is transformed into an ad campaign and used to refocus ads and lead generation for your business.
Whether you want to improve your customer loyalty or increase the number of customers and your daily sales, we have something for you and help you get to the top.
*All stock photos & videos have been acquired by Official Licenses or created by Illumination Design.
© 2019 Illumination Design


